Privacy Policy

 Information on the Collection of Personal Data and Contact Details of the Controller

1.1 General Information

We are pleased that you are visiting our website and thank you for your interest. Below, we inform you about the handling of your personal data when using our website. Personal data refers to any data with which you can be personally identified.

1.2 Data Controller

The entity responsible for data processing on this website within the meaning of the General Data Protection Regulation (GDPR) is Vouge London. The data controller is the natural or legal person who determines the purposes and means of the processing of personal data.

1.3 Security Measures

This website uses SSL or TLS encryption for security reasons and to protect the transmission of personal data and other confidential content (e.g., orders or inquiries). You can recognize an encrypted connection by the string "https://" and the lock symbol in the address bar of your browser.

2) Data Collection When Visiting Our Website

When you visit our website without registering or submitting information, we only collect data that your browser transmits to our server ("server log files"). The following data is collected:

  • Our visited website

  • Date and time of access

  • Amount of data sent (in bytes)

  • Referring website

  • Browser used

  • Operating system used

  • IP address (if applicable, in anonymized form)

Processing is based on Art. 6(1)(f) GDPR, as we have a legitimate interest in ensuring the stability and security of our website. This data is not shared or used for any other purpose, except where necessary for investigating potential misuse.

3) Cookies

To make your visit to our website more attractive and enable certain functions, we use cookies. Cookies are small text files stored on your device.

  • Session cookies are deleted when you close your browser.

  • Persistent cookies remain on your device to recognize your browser during your next visit.

Some cookies simplify the ordering process by saving settings (e.g., shopping cart content). If personal data is processed via cookies, this is done under Art. 6(1)(b) GDPR (contract execution) or Art. 6(1)(f) GDPR (legitimate interest in website functionality and usability).

You can set your browser to notify you about cookie usage and allow or deny them on a case-by-case basis. Disabling cookies may limit the website's functionality.

4) Contacting Us

When you contact us (e.g., via a contact form or email), we collect personal data necessary to process your request. The legal basis is Art. 6(1)(f) GDPR (legitimate interest in responding to inquiries). If the inquiry is related to contract fulfillment, Art. 6(1)(b) GDPR applies.

Your data will be deleted once your inquiry is resolved, provided no legal retention requirements apply.

5) Customer Accounts and Contract Processing

If you create a customer account or place an order, we collect personal data necessary for contract execution. The legal basis is Art. 6(1)(b) GDPR. You can delete your customer account at any time by contacting us.

Upon completion of the contract, your data will be restricted for further processing and deleted after the retention periods required by tax and commercial law, unless you consent to further use.

6) Direct Marketing and Newsletter Subscription

6.1 Newsletter Subscription

When you subscribe to our newsletter, we use your email address to send updates about our offers. This is done only with your explicit consent under Art. 6(1)(a) GDPR. You can unsubscribe at any time.

6.2 Emails to Existing Customers

If you have purchased from us, we may send you promotional emails about similar products based on our legitimate interest (Art. 6(1)(f) GDPR). You can opt out at any time.

7) Data Processing for Order Fulfillment

7.1 Shipping

To fulfill orders, we share necessary personal data with logistics partners. The legal basis is Art. 6(1)(b) GDPR.

7.2 Payment Processing

Payments are processed by third-party providers, such as PayPal and Klarna. The legal basis is Art. 6(1)(b) GDPR. Further details can be found in the respective providers' privacy policies.

8) Social Media Plugins

Our website uses social media plugins (e.g., Facebook, Instagram, Google). These are integrated using the "Shariff" solution to prevent automatic data transmission. Clicking a plugin redirects you to the provider’s website.

9) Online Marketing and Retargeting

We use Google Ads, Facebook Pixel, and other tracking tools to analyze user behavior and improve our marketing efforts. These tools operate under Art. 6(1)(f) GDPR (legitimate interest in targeted advertising). You can manage your preferences through Google's and Facebook's settings.

10) Data Retention

We store personal data only for as long as necessary for contractual obligations or legal retention requirements. Once no longer required, your data is deleted.

11) Your Rights

You have the following rights under GDPR:

  • Right to access (Art. 15 GDPR)

  • Right to rectification (Art. 16 GDPR)

  • Right to erasure (Art. 17 GDPR)

  • Right to restriction of processing (Art. 18 GDPR)

  • Right to data portability (Art. 20 GDPR)

  • Right to object (Art. 21 GDPR)

  • Right to withdraw consent (Art. 7(3) GDPR)

  • Right to file a complaint with a supervisory authority (Art. 77 GDPR)

To exercise these rights, contact us at  info@vogue-london.uk

12) Contact Information

For privacy-related inquiries, please contact us at: 📧 info@vogue-london.uk